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Thought Leadership

We are thought leaders and experts in Marketing Strategy, Brand Activation, Trade Marketing, Trading Terms, Corporate Merchandising, Sales Automation and Go To Market Strategy.

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Market Understanding and Consumer Insights

With a combined 50years local market experience working with Brands, Customers, Governments and Trade partners, we have the right foundation to help you grow your business

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Why Blue Flame Consulting

We work collaboratively with our clients, deploying the latest business thinking, analytical tools and project management techniques to ensure all engagements are concluded successfully.

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Core Competencies

Market Entry
Strategies

We work with clients to develop strategy and execution plans to bringing existing products or services into new markets in East & Southern Africa

New Product
Launches

We develop the strategy and execution plans to bring a new product into existing or new markets.

Channel, Customer
& Shopper Insights

We use our market presence, customer/trade channel contacts and consistently mine data to generate actionable insights for our clients

Trade/Customer/
Category Strategies

We develop tailor made trade and retailer proposals that are grounded in shopper and consumer insight for our clients

Brand Activation

We develop & execute activation platforms, ideas & experiences that influence purchase behavior and change the way consumers see our client’s brands

GTM Technology
Solutions

We partner with respected global IT companies to license and resell GTM technology solutions that enables small medium and large companies to serve their consumers, shoppers and customers better.

Merchandising & In-store
Campaign Management

We recruit, train and deploy the best resource in the market to manage our client’s portfolio in the market

GMT Training

We train sales & marketing teams on key elements of Go To Market which include: Effective Selling, Channel & Distribution Strategy, Trading Terms & CatMan

our clients

Testimonials

our partners

We partner with these leading companies to deliver relevant solutions for our clients

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Nairobi Office
Nairobi Office
Nairobi Office